Personal Experience

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Effective Experiential Storytelling

Nov 23, 2008 11:10pm

What are the stories your customers tell about their experience with you and your business? What do they think you really stand for? What are the most memorable aspects of their experience? What surprises them? What frustrates them? How do …

Understanding Basic Drives and Experiential Temperament

Oct 29, 2008 11:31pm

  In many ways, we are the product of the behaviors that worked for a long line of our ancestors.  When faced with a life threatening situation, say happening upon a saber tooth tiger, our ancestors were the ones that …

Creating the Conditions for Outstanding Experience in Your Life

Dec 15, 2007 12:22am

My colleagues and I have been lucky enough to have the chance to help a wide range of companies improve their customers’ experiences. As we’ve done this work, we’ve always started with the customer. Who are the customers? What are …