CX Beyond BS – Transforming Business Performance

Mar 13, 2019 3:21pm
Posted by: Frank Capek

Leading industry analysts are reporting that the massive and growing investment in CX is not leading to any significant increase in overall business performance. How do you drive growth by transforming experiences beyond better sameness (B.S.)? This article outlines a structured, outcomes-driven approach developed over 25 years and more than 100 transformation programs. These efforts have created more than $100B in combined value and have shifted the competitive dynamics of several industries.

CX Beyond BS - Transforming Business Performance

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